The B2B Ecommerce Project Starter Kit

A practical framework to define, align, and de-risk your future B2B ecommerce platform.

If you're considering a B2B ecommerce project… start here.

Access the B2B Ecommerce Starter Kit
B2B E-commerce

B2B ecommerce is not about selling online. It's about serving better.

Centralizing information, making life easier for your team and customers, and enhancing human relationships — not replacing them.


Most projects fail not because of technology, but because expectations, workflows, and goals weren't aligned from the beginning. This kit gives you the clarity companies usually gain months (and thousands of dollars) into a project.

Starter Kit Preview

Editable PDF — Fill it in on your computer or print it out and complete by hand.

What you'll get

A concise, actionable framework to help you:

PDF file, unbranded and editable
Define strategic business objectives
Map internal stakeholders & responsibilities
Segment and prioritize customer types
Clarify pricing rules, quoting, approvals & roles
Prepare ERP/PIM/CRM integration expectations
Understand what impacts budget & set expectations
Choose the right platform for your needs
Avoid the 5 most common B2B ecommerce mistakes

Who is this for?

Manufacturers

Looking to digitize their catalog and ordering process.

Distributors & Wholesalers

Managing complex pricing and high-volume orders.

B2B Brands

Serving resellers or empowering field sales teams.

Replacing Legacy Tools

Companies replacing portals, emails, Excel sheets, or PDF order forms.

Explorers

Leaders exploring digital commerce without a locked scope yet.

Why this matters

Launching B2B ecommerce without a clear plan often leads to:

  • Endless scope changes
  • Platform redesigns or replatforming
  • ERP chaos and duplicated data
  • Low customer adoption
  • Missed revenue targets

A structured kickoff avoids that.

Just enter your name and email to get instant access. Then open, read, and share internally.

Access the B2B Ecommerce Starter Kit

We respect your privacy — no spam, ever.

Inside the kit

Current business metrics

Project goals worksheet

Stakeholder mapping canvas

Customer segmentation template

Pricing & quoting complexity guide

Integration readiness checklist

Data & catalog structuring guide

Configurable products & CPQ

Budget & platform selection

Built from real B2B implementations

20+ years designing and integrating ecommerce platforms for:

Oxbow Lyon Aeroport Origin Seal Rossignol Cambium Networks RDP

Who created this

Synolia — global ecommerce integrators specialized in complex B2B ecosystems.

Since 2004, we’ve helped manufacturers, distributors, and enterprise organizations launch ecommerce built around real commercial workflows — not generic web stores.

Synolia Team

Want deeper help later?

Hold onto the kit — if you decide to move forward with a project, it becomes the perfect input for a strategic consultation.

No commitment required — just value first.

Access the B2B Ecommerce Starter Kit